Effective sales negotiation critical for preserving margins in 2023

Imparta’s new on-demand webinar, “Sales Negotiation: How to Win in 2023,” addresses the challenges posed by inflation as businesses strive for discounts and flexible payment terms. Led by industry experts Richard Barkey and Jonas Olsson, the webinar covers crucial topics such as types of negotiators, understanding procurement, capturing and creating value, and disarming powerful procurement tactics. In a poll, participants acknowledged that poor negotiation skills led to a loss of over 5% in price, highlighting the potential for a 50% profit improvement through enhanced skills.
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