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Virtual College launches podcast episode about using marketing principles for L&D programmes

Virtual College has launched a brand-new podcast episode. Featuring host Simon Falconer, Chief Marketing Officer at Virtual College, and guest Ashley Sinclair, Managing Director of MAAS Marketing, the episode explores a problem many L&D professionals find challenging: engaging learners in learning and development programmes. The podcast identifies ways that marketing principles can be adopted to create better engaged learners.
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